Digital adhesive labels are used to brand products that cannot be branded with any other method. They are printed with a digital printing press and applied to the product.
Advantages
- Ideal for producing vivid full colour images as well as spot colour branding.
- Can print variable data including individual names.
- Only one set up charge is required irrespective of the number of print colours.
- The branding can bleed off the edges of the label.
Limitations
- Only approximate PMS colours can be reproduced.
- Metallic gold and silver colours are not available.
Artwork Requirements
- Artwork can be supplied in either vector or bitmap format.
- A 3mm bleed should be added to the artwork if it bleeds off the product.