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Michelle Whitmore - E-Business & Marketing Consultant


I went to school in Marton and University in Palmerston North where I gained a BAHons in Humanities, then a post-graduate Diploma in Business Administration.

After Uni I spent a year at Nga Tawa School in my home town of Marton in the Rangitikei, researching and writing the 100 year history for their centennial celebrations in 1991. After the book was published I headed to London for my OE and stayed about three years.

When I got home to Palmy in 1994, I was employed by EziBuy, first as their Quality Manager, then their Distribution Centre Manager and then as their Marketing Manager. Four years later I moved to Tauranga, still with EziBuy and helped them launch the brand into Australia.

After the arrival of my third child, I set up Seeit Marketing and a year later was joined by Leanne and Brian and together we established Seeit Promotions.

Zeald came into the picture after I’d researched the market for one of our clients, looking for a website company. Zeald appeared to be the best by a long way, and in time that perception proved to be accurate. I liked them so much that we ended up buying the Bay of Plenty franchise and on the back of that success, have now added the Waikato one.

Outside of work, I’m kept busy with my three children (now aged 12, 11 and 8) and enjoy running, reading novels (particularly New Zealand literature during the year, and chick lit during the summer holidays) and travel.

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